Real Case Study Of A Successful Viral Strategy by Karl Sultana

 

The Houston Museum of Natural Science (HMNS) was one chosen to showcase the world-famous Exhibition for the Lord of the Rings Trilogy. HMNS quickly realized that while the exhibit was expected to generate a great deal of interest, it didn't have a lot of appeal for their core audience. The success of the exhibition, therefore, would rest in how it was marketed.

The Houston Museum of Natural Science quickly called in Spur Digital to help reach the targeted demographic audience and generate interest in the Exhibit. HMNS was, also, hoping to acquire new patrons and members to further their future revenue.

Spur digital worked with HMNS to identify the target market for the campaign and developed an integrated online media plan to reach those audiences. The campaign featured an online contest that was marketed through targeted online media outlets including relevant Web sites, Search Engines and third party E-mail lists. Viral marketing was an important component of the campaign, so Spur developed an innovative strategy to get people to refer their friends.

Spur identified the target audience as males 18 to 34 years old who were fans of action and fantasy films, frequent video game players and movie renters, tech-savvy who generally didn't hang out at museums. Based on this information, Spur chose search engine advertisements that would accompany specific search words, dedicated e-mail advertisements, sponsored e-mail advertisements, banner ads on web sites targeted toward the desired audience, and e-mails to the HMNS list.

Did it work? You bet! The results were excellent. The impact of the viral marketing effort was astounding - over 23% of registrants came originated from the Tell-A-Friend feature. The direct marketing efforts yielded impressive results as well. In total, the 12 week, locally-targeted online campaign yielded more than 2 million targeted impressions, 40,000 unique visits, almost 12,000 and 6,000 invitations sent by friends at a cost per action of less than $3.00. These contributed to the record attendance of almost 100,000 over 3 months.

About the Author

Karl Sultana's seo software to get massive targeted traffic from search engines as well. Remember, never put your eggs in one basket.

Viral Marketing Tip - Give Your e-Book Away by Paul Gallion

 

Okay, that sounds a little unbelievable, right? You’re probably reading this article to find out how to ‘sell’ your next eBook, and I’m telling you to ‘give’ it away!

But if you’ll stay with me for a minute, you’ll find out why this could be one of the best Internet Viral eBook Marketing ideas you’ll ever try.

Here are some tips that will help you to make the biggest ROI (Return on Investment) from giving away a free eBook:

1. Write a short eBook about how to get the most out of an affiliate product that you’re promoting. Put the link to the product inside the eBook. Make sure that the information in your eBook is both interesting and 'of value' to the reader.

2. If you’re not a writer or do not want to take the time to write an eBook; you can create your own ‘branded’ cash producing ‘viral’ eBook(s) using a FREE Private Label Rights program.

3. Submit your eBook(s) to FREE Directories

4. Contact newsletter publishers and offer to let them give the eBook away to members of their lists. (Of course, you’re going to send everyone to your squeeze page, right?)

5. Put the link to your squeeze page at the bottom of your email signature.

6. Submit your eBook as a ‘gift’ to Joint Venture Giveaway list(s).

7. Start a Blog and offer your eBook as a ‘bonus’ just for stopping by.

Here are some other ideas to keep in mind when writing your eBook so that it is perceived as valuable by your target audience and your JV partners:

• Use screenshots, graphics or photos so you’re not only telling your readers “what” to do, but they can see “how” to do it also.

• Don't forget to spell check 'and' have someone go through it to check for grammar and spelling mistakes.

• Read it out loud to check that it makes sense and flows smoothly.

• Creating a cover for your eBook is a ‘must do’. People will see it as more valuable if it looks like a “real” book. If you’re handy with graphics editing software, you can create your own cover or you can always have someone design one.

• We live in a busy world and everyone is pressed for time. People don’t want to read 50 or 60 page reports. Keep your eBook short …#34; between 13 and 18 pages is just about ideal. Get rid of the filler and cut right to the heart of the information that you’re giving away.

• Put the link to your affiliate product in a several different places throughout the book. You never know what might spark someone’s interest or overcome their last objection and will be the deciding factor in them buying your affiliate product.

• Because your eBook may go viral (which is the idea) and get passed around in ways you never imagined, put a signup box or link to your squeeze page in the book to grab new subscribers.

As you can see, sometimes giving something of value away for FREE is one of the best ways for you to make money. This is one of the best-kept secrets of successful affiliate marketers.

To Your Success,

Paul Gallion

This article may be used as is without changes or any alterations to content or links. Copyright © All rights reserved 2008 http://www.internet-viral-ebook-marketing.com/

Want To Make Passive Income While You Sleep? Discover How You Can Now Quickly Create Your Own Branded Cash Producing Viral eBooks With Just A Few Clicks That Spread All Over The Web

http://www.internet-viral-ebook-marketing.com/

About the Author

Paul Gallion is a certified webmaster, consultant,author and editor of Viral Marketing Strategies e-Zine/Blog who supplies the resources, tips and tools to help bulid your list and business. http://www.internet-viral-ebook-marketing.com/vms.html http://internet-viral-ebook-marketing.com/wordpress

Viral Marketing by Paul Majestyck

 

Today many consumers are showing increasing resistance to traditional forms of advertising such as TV or newspaper ads etc. Hence marketers opt for some different alternate strategies; one of the popular ones is viral marketing.

What is viral marketing?

Viral marketing is a kind of marketing technique which makes use of already prevailing social networks to produce and boost brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, similar to the spread of pathological and computer viruses. Viral marketing can be word-of-mouth delivered or enhanced by the network effects of the Internet. An apt definition of viral marketing would be "A marketing tactic relying upon some aspect of the system to cause the promotion to propagate itself, as initial targets pass the promotion onto others."

Viral marketing is one of the most popular buzzwords in internet marketing circles. Unfortunately, it s also one of the most misunderstood and under-utilized marketing tactics that exists.

If viral marketing is executed correctly, it has the potential to attract thousands if not millions of visitors to any website. The interesting thing is that many viral marketing techniques are FREE, so nothing goes out of your pocket. This is one strategy that allows even a small online business owner to successfully apply viral marketing techniques to their business and compete with the 'big boys' in the internet marketing world.

Some of the advantages of viral marketing are: Viral marketing increases more targeted traffic to your Site o Massive traffic to your website will result in a ton of sales for you!

Viral marketing builds your reputation in a quick span of time o When more and more prospects observe you as an expert in your position, your reputation is sure to rise. This makes it much easier to build a solid relationship with your potential customers.

Viral marketing fully mechanizes your marketing strategy o The exquisiteness of viral marketing is that you can set it up once and then forget about it. It will continue spreading your message like an uncontrollable marketing machine.

Viral marketing creates mind-blowing growth o You always wish to reach a large audience without having to spend huge dollars on your publicity campaign. The only solution is by viral marketing. If set up correctly, viral marketing can deliver your message to a far bigger audience.

Viral marketing attracts visitors to your site year after year o Once employed, your viral marketing campaign keeps multiplying. It means that even after 5-7 years after you first set it up visitors will keep flooding in purely as a result of your initial campaign.

With such huge prospective benefits like these, it is not hard to figure out why so many internet marketers are in love with viral marketing method.

Top strategies to apply when adopting viral marketing: Give away valuable products or services o "Free" is the most influential word in a marketer's dictionary. Most viral marketing programs give away valuable products or services to attract attention. Free e-mail services, free information, free "cool" buttons, free software programs that perform powerful functions but not as much as you get in the "pro" version.

Provide easy transfer to others o You must shorten your marketing message so it can be transmitted easily and without degradation. Short is better. The classic is: "Get your private, free email athttp://www.hotmail.com." The message is compelling, compressed, and copied at the bottom of every free e-mail message.

Scale easily from small to very large o To spread like wildfire the transmission method must be rapidly scalable from small to very large. You must build in scalability to your viral marketing model.

Utilize your existing communication network o Each person has a network of 8 to 12 people in their close network of friends, family, and associates. A person's broader association may consist of scores, hundreds, or thousands of people, depending upon his /her position in the society. Affiliate programs use such networks, as do permission e-mail lists. Be trained to place your message into existing communications between people, and you rapidly multiply its distribution.

Hence it is quite clear that that a satisfied customer tells an average of three people about a product or service he/she likes and eleven people about a product or service which he/she did not like. Viral marketing is based on natural human behavior.

About the Author

Paul Majestyck is the publisher of EZAffiliate Profits - 100's of Great Articles Top Notch Resources Product Reviews Free Downloadable e-Courses & Videos To Help You Shorten The Online Learning-Curve And Start Generating Income . Also be sure to visit Global Entrepreneur

What Is Buzz In Viral Marketing by Karl Sultana

 

Viral marketing has matured a bit over the years. There seems to have been a shift to the web not just being seen by agencies and brands as another tick box for any ad campaign, which is significant enough, but now being the medium where a campaign is launched to create a buzz before it hits TV and print. Even before a movie is released which used to be seen as the pre-launch buzz-generation activity. Big business "gets it".

Buzz works! It can work for small and start-up businesses, as well. The planning stage of a viral campaign will set out objectives and develop the viral theme for a buzz. There are three core components to any viral campaign and businesses of any size can use them. They are:

1. The creative material: the viral agent that embodies the message you want to spread in a digital format (image, video, text, etc). The trick is to put together material that people will be eager to share with their family and friends and people are much more eager to share "advertainment" and advertisement.

2. Seeding: distributing and placing the agent online in places that provide the greatest potential spread. Direct viral material downloads or links on specialist viral third-party web sites in order to create awareness and spread before users get to the campaign destination site.

3. Tracking: Measuring the spread of the campaign to provide accountability and prove success. It is absolutely vital that you know what is or is not working. The only way to get that information is to track the results of your seeding.

Lessons have been learned, trends have been developed and there is definitely some science involved in creating a buzz successfully. The buzz technique is here to stay and, if used strategically, it can make a difference to the success of your e-business.

About the Author

Check out Karl Sultana's other Internet marketing articles plus his original SEO articles.

4 Viral Marketing Techniques Using Ebooks Exposed by Karl Sultana

 

It is a well known and widely accepted fact, that E-books….FREE E-books…are one of the best weapons in a viral marketing campaign arsenal. Here are four good reasons why this is true today and will continue to be true for the foreseeable future:

1. E-books are cheap to produce and don’t take long to set up. If you have articles that you have already written about the subject you are promoting, you can simply combine these articles into an E-book. If, on the other hand, writing isn’t your forte, you can use rebrandable E-books that have been produced by others. Just use your favorite search engine and do a web search for “rebrandable E-books”. You will get a lot of hits and have many to choose from. One way to distribute these E-books to visitors to your website is to give them as a free gift for subscribing to your newsletter. If your E-book contains material that people will want to share with their friends and family, they will pass it along to them… they will pass it along to others…and you will make money.

2. E-books are capable of reaching a large audience. The only limiting factor is the enthusiasm or the participants. Therefore, it is absolutely vital that your E-book contain something that people will want to share like timely information or humor. Remember that people like to know something that the rest of the world needs to know. They will pass along something that makes them look like they are in-the-know.

3. E-books are a way to sell other products other than the one you originally targeted. For example; if you are selling garden products, your customers could also be interesting in E-books about lawns, trees landscaping, etc.

4. E-books are effective in building your reputation. It is an implied recommendation if you give a quality E-book and users willing pass on to others.

Your next step is to invest some money into one of those pdf creation software. It is suggested you create pdf ebooks not exe ones. PDF ebooks look more professional. You can also use free software to create your ebooks. These exist as well. Just make a good search for them in your favorite search engine.

About the Author

Check out Karl Sultana's Blog where he gives you search engine optimization (seo) related tips.

Crucial Viral Marketing by Sirvin

 

Social bookmarking can benefit to websites and blogs which can help in generating traffic to your sites.

Social bookmarking sites basically let online users to produce a set of bookmarks contents. Moreover, these bookmarks are organized by using tags or even keywords or phrases which aid in assigning the contents. Furthermore, tags allow users to have a better way in classifying, ranking as well as organizing contents. An example will be del.ici.ous which consists of millions over users.

Online users will choose on what they will like to bookmark on rather than relying on programs to categorize and meeting the criteria for the content where there are implied quality in which users have take time in selecting.

Moreover, users online will start to bookmark sites which they are interested in. furthermore, there are also RSS feeds where users can view what others are tagging which may benefit them.

In addition, there are plug-ins called sociable which will allows direct tagging for the social bookmarking sites where is useful for WordPress. You are advisable to install this software if you do not have it inside your blog. Hence, the blog will be redesigned and can be done in few weeks time where will incorporate with sociable.

There are two ways in which you will be able to get the social bookmarking virus ramped up which include writing great content as well as allow users to bookmark easily.

Firstly, writing great content will attract readers to your sites. You can simply learn how to write with great content by observing the lists in the social bookmarking sites, using the how-to methods as well as humour to get to the top sites more quickly.

Next, you must ensure that your sites will be easy and simple for online users to bookmark. Sociable can help users to bookmark your sites easily. Moreover, there are also plenty of tools where it is made simple for users to bookmark your content. Use them to help you.

Some examples of the social bookmarking sites you can try out will be Digg and stumbleupon.

About the Author

Sirvin - Socialmatic Team

Do You Want More Traffic For Your Website? Tired Of Submitting To Multiple Social Bookmarking Sites? Sign Up For Our FREE Socialmatic Account Today By Clicking Here To Start Driving Massive Traffic To Your Website By Submitting Up To 12 Social Sites With Just One Tool!

Find more about Socialmatic Today at www.Socialmatic.com

How To Use Ebooks As A Viral Marketing Weapon by Karl Sultana

 

Some E-books combine very well with an affiliate program. When the affiliate receives some extra benefit from promoting the viral message, like being able to brand your E-book with his affiliate links, the affiliate makes a sale when a reader buys through a branded link. You benefit from increased traffic on your website because the affiliate is willing to promote the E-books for you.

Be absolutely certain that your message includes a clear call to action. There shouldn't be any doubt whatsoever about what you intend recipients to do. Make sure that the instructions are perfectly clear so that recipients know HOW to act. The action that you require should be simple and obvious as well. Don't make things complicated or it will confuse the reader, such as by adding numerous links.

Remember the K.I.S.S. principle Keep It Simple Stupid! The incentive should be clear to those you want to take an action. Readers will look at your offering for about seven seconds before they move on. If it takes longer than that for them to figure out what it is you want them to do, they will move on. Don't make your message vague or difficult to comprehend. If you do, chances are you will lose them. You must respect your readers enough to express your message clearly.

Once you are sure you have an E-book that will be of value to an affiliate program, approach them with your idea and be able to show that it will be mutually beneficial.

Viral Marketing using E-books is one of many techniques that all together have a cumulative effect in attracting customers and subscribers to your business and in attracting targeted visitors to your website. You will very soon find out that this is an excellent way of increasing sales, subscribers and referrals.

About the Author

Karl Sultana shows you why SEO is one of the best strategies to get targeted traffic. Plus how to start optimizing your site the right way. Subscribe to his SEO Gossip newsletter for free.

Ingredients Required For A Successful Viral Campaign by Karl Sultana

 

They use viral marketing by e-mail as a marketing tool... what did you think I meant? Viral marketing can work well for B2B providers, as long as the following is true:

1. The product or service has to add value for the sender, as well as, the receiver.

2. The offer has to be deliverable. You don't want to offer a product that you can't deliver if demand grows rapidly.

3. The offer has to be easily transferable to others. E-mail and Web pages provide the best medium to facilitate this.

4. The vest viral marketing campaigns use existing networks to move the message along.

The basis of viral marketing has been around for a long time. The idea is that you incite your customers or referral sources to pass on something about your business to their network of colleagues and friends. Those that pass on your information get something in return. The something might be a gift or service related to your business.

Using e-mail makes it incredibly easy to pass information on to a friend or colleague, especially if it involves something fun or free. With millions using the Internet worldwide, the potential for exponential growth is tremendous. The great things about viral marketing are that it is free and works virtually by itself. Once you make an offer and provide the facility for referrals, viral marketing spreads like... well... a virus...but the good kind.

To implement viral marketing at your business; first, start with your customer base. Incite existing customers to refer new ones. Second, go to your referral sources. Service providers, your outside network and colleagues can be encouraged to provide referrals that lead to business.

If your customers are stressed business owners, offer a reward that provides relaxation and leisure... like a weekend away.

About the Author

Karl Sultana provides seo case studies, ebook, software and other recommended seo products and services. Check them out for massive traffic.

6 Ways To Launch A Viral Marketing Campaign by Karl Sultana

 

Here are six ideas to help you start your viral marketing campaign:

1. Purchase the branding rights to a viral E-book. Allow people to give away your free E-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet.

2. If you have the ability to set up a forum or other bulletin board, you really have a great tool. Allow people to use your online discussion board for their own website. Some people don't have one. Just include your banner ad at the top of the board.

3. Do you have a knack for web design? Create some templates, graphics, etc. and upload them to your site. Then, allow people to give away your free web design graphics, fonts, templates, etc. Just include your ad on them or require people to link directly to your web site. Make sure that you include a link back to your site in the copyright notice and require them to keep your copyright notice in tact.

4. Write an E-book. Allow people to place an advertisement in your free E-book if, in exchange, they give away the E-book to their web visitors or E-zine subscribers.

5. Write articles that pertain to your product or service. Allow people to reprint your articles on their website, in their E-zine, newsletter, magazine or E-books. Include your resource box and the option for article reprints at the bottom of each article.

6. You can easily find products on the Internet that will sell you a license allowing you to distribute the product free of charge to other people. Look for those products that provide "branding rights". That is where you can include your own name, website, and contact information.

So take action, viral marketing is one of the best ways to advertise your products or services. These six methods are highly effective ways to start viral marketing.

About the Author

Subscribe to Karl Sultana's SEO Gossip to discover how to get targeted traffic from the search engines, with a low cost startup.

Viral Marketing - How to Drive Loads Of Traffic to Your Website With Viral Marketing Techniques by Serge Daudelin

 

There is perhaps no more powerful method of doing online marketing than that of viral marketing. However, the pity is that small business owners are often not even aware of what this form of marketing is and of course, they won't have a clue as to how to put it to good use for their website.

There is no doubt that viral marketing is very cost beneficial and the best part is that once you have it set, you can then watch it work almost as if it was being run by itself. The fact is that when you use proper viral marketing techniques, you don't need to put in as much time or effort as is the case with search engine optimization or pay-per-click advertising and other forms of marketing.

In fact, viral marketing is very cheap and is easy to implement and once it has been put into use will run on its own with the result that many more people will visit your website despite not advertising actively.

Basically, viral marketing refers to a means of advertising in which a message is passed from one person to the next and it gets the term viral because it is supposed to spread just like a virus spreads. Thus, when you tell your friend about a website you are indulging in viral marketing. Other forms of viral marketing include free software or e-books that are shared by many people, affiliate marketing in which you get paid to inform others about a particular product or service.

To succeed in viral marketing, you need to give others a reason why they should pass along information and this could include offering them a chance to make money by spreading the word, asking you for space in which to advertise in an article that you are writing. It can also be entertaining for you such as when you tell someone a joke which in turn is told to the next person and then on to another person and so on.

The fact is that viral marketing is a very powerful means of advertising and it is especially useful for those who have very limited advertising resources and a slim budget with which to advertise. You only need to be creative as well as put in a bit of effort to succeed in viral marketing.

About the Author

I have just completed my brand new guide to Search Engine Marketing.
Download it free here: Search Engine Optimization Success.
Serge Daudelin is a Search Engine Optimization Specialist. http://www.affordable-search-engine-optimization-services.com

Brand Your Product Like Wildfire With Viral Marketing by Kevin Tyler Smith

 

In an Internet-based business, a website must possess creativity and popularity to be able to lead among its competitors. With so many websites actively serving online users, no doubt rivalry is tough. It doesn't matter whether you promote the best products online or having the greatest web design, what matters most is that majority of the users know your website exists.

Nowadays, a lot of popularity techniques have emerged to boost one's ranking. A very effective method is the so-called viral marketing. The word viral doesn't mean that you have to spread computer virus in your business. If that actually happens, it'll certainly kill your business instantly.

Overview On Viral Marketing

Also known as viral advertising, viral marketing is a type of marketing scheme with a purpose of building public awareness of a person's products, services or company. To be able to reach out to the public, it uses various forms of media without having to promote a product by putting something that could distract a person's interest in the product. Thus, to avoid this circumstance, most companies sponsor a particular media such as an entertaining video, a cool flash game, an amusing story, and the likes that will have the tendency to be passed on to more people along with the company's logo or the description of its products. Indeed, this technique has become one of the most popular ways of marketing and promoting products and services because it can easily spread popularity at a relatively small price.

Another advantage of using this technique is that it can't be considered as spamming because the sender is registered as someone known by the receiver. To gain popularity within a short period of time, most companies usually provide incentives to individuals who wish to help in spreading their products. Viral advertising is primarily made through emails, blogs, text messaging, instant messaging, and social bookmarking sites such as MySpace, Digg, Facebook etc.

Its reasonably speedy action and low cost make it an excellent form of advertising from other distinguished techniques. These days, it has also been used in most magnetic advertising campaigns to produce exceptional product launches. A viral message an advertiser adds on contests, games, images, movie clips and other forms of media could create such wide awareness to people around the world.

How To Use Viral Marketing At Its Best Advantage

Using this means of advertising, you can use it at its maximum by adding creativity and imagination in announcing you and your products' existence. You should know what are the latest "ins" and use them as the vehicle in promoting your products and/or services. All it takes is to use other modes of advertising like SEO and the likes that could entirely provide you with very positive results. Aside from the fact that viral marketing is cheaper than any other methods of advertising, it's very easy to use too. You need not become an expert in the field of online advertising to be able to successfully boost you and your products' popularity.

A lot of companies have already decided that viral marketing has become one of their most powerful tools in introducing the existence of their products. An example is Hotmail of the Microsoft Corporation. It became the first known company to use this form of marketing and has beautifully worked its wonders on its popularity. In the future, who knows, your website may become one of the most popular sites thanks to viral marketing.

To learn more about viral marketing and how you can implement easy strategies to ensure this type of marketing will grow your business beyond your imagination, follow the link in my resource box now.

About the Author

Kevin Tyler Smith is an expert Internet network marketer. "Wanna Learn The Secret To Making $85,147.717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,000+ People Without EVER Buying Or Calling a Single Stinking Lead? Pay Close Attention To What's On The Other Side Of This Link" >>> www.KevinTylerSmith.com

Generate Free Traffic With Viral Marketing by Travis Liu

 

Viral marketing is basically infecting people to market for you through word of mouth. Let take a look at Hotmail.com for example, they gave away free email account and every email message sent out there was a link at the bottom that offer end user free email account and from there Hotmail’s popularity grew overnight.

Blue Mountain Arts is a virtual greeting card company that also uses viral marketing effectively to grow their popularity. Basically they offer people free card to send to their friends and family and people who received the cards are invited back to the website to send free cards in reply.

You can learn from these two companies how they use viral marketing by keeping it simple but effective. You can also do the same by offering free product or service that can benefit people and drive traffic back to your site.

Besides offering free product or service, there are many ways you can make your message go viral. Here is a list which I’m taking directly from Mike Filsaimes viral marketing ebook title “Virology.”

a) Worth Talking About b) Innovative c) Fresh/New d) Controversial e) Funny f) Heart-Warming g) Taboo h) Secretive i) Anticipation j) Inspirational

Remember when using these methods of viral marketing you do not want this to appear as an ad most of the time, but it’s more about entertaining people and at the same time you have your message weave into these elements to get your messages out to people without them realizing this is an ad.

One of the best medium you can use to get your message go viral is using video. If you have a great imagination and creativity and able to capture all this in a video, your viral marketing could be huge as people could simply watch it and tell their friends and so on and this could spread like wildfire.

About the Author

As always you can learn how to generate targeted traffic by going to http://attracthotleads.getnetmlmprofits.com/profits/?mad=5980

For more information on internet network marketing you can visit my HubPages by going to http://hubpages.com/profile/travisliu

Web Site Traffic Generation Using Viral Marketing by David O Connell

 

In recent times, web site traffic generation using viral marketing has become the most popular way to boost the profit of a web site. Before knowing more about viral marketing, let us first understand what viral marketing is. Viral marketing is a marketing technique, which increases awareness of your products and services in the eye of readers. Viral marketing means carrying out a strategy that motivates people to transfer marketing contents to others.

This method of web site traffic generation helps you to make formidable profits by sending your message to thousands of individuals at a rapid multiplication rate. These message transfers are in the forms of flash messages, games, e-books, videos, images, text messages or branded software.

In this technique, a consumer satisfied with your information, informs other people about your products or services, thus increasing your sales. To implement this web site traffic generation tactic, you need to include certain strategies of viral marketing in your online venture.

Different Strategies of Viral Marketing:

1. Giving away free products:

The word free is the most effective and popular term that can increase the profit significantly. When you start an online business, to generate huge traffic flow, give away frees items such as free newsletter subscription, free information, free logos, free buttons free e-books or free software to your customers for the first few months.

This attracts the interest of consumers toward the products you are promoting. For instance, if they are used to receiving your free newsletters, they may eventually buy the products form your site. Later on, even after stopping this activity, your customers will continue buying products from you because they develop the customer-marketer relationship.

In short, giving away something free is favorable for earning residual income.

2. Adding a mail server:

Increase your web site traffic generation by adding the mail server. You need to invite people to your web site and ask them to make free E-mail ids. Whenever, they use your mail server, your URL is delivered to thousands of other individuals, too. This increases the publicity of your products and increasing number of people are likely to open their accounts and buy products from you.

3. Making use of common motivations:

Web site traffic generation increases only when your products lure the customers to buy. For this purpose, it is necessary to make use of motivations. Urge people to buy your products by making idealistic tag lines, headings or caption buttons such as ‘what are you waiting for, buy now’. Such motivational communication urges people to buy those products.

Take Advantage Of Social Networks:

Most people use social networking sites to interact with one another. Usually, individuals who participate in forums or chatting sites, have a network of at least eight to twelve close associates. Use this opportunity as a web site traffic generation tactic. Place your links in such sites. Individuals who visit such sites may at some or other times, purchase those products by clicking your web link. They eventually pass the message to their associates or forum friends who in turn, buy these products.

About the Author

David O Connell: How to get free web traffic to any site http://www.traffic-supersurge.com Reach Millions of highly targeted people with your ads and get massive amounts of traffic to your site http://www.traffic101.bloggers-guide.com

Unleash Your Marketing Virus by Dave Offen

 

Discover the immense power of viral marketing.

The easiest way to explain why viral marketing is so powerful would be to compare it to a "normal" virus. You've had the chicken pox, right? Maybe you caught it from a family member, a work colleague or a friend. Then you've carried the virus home and before you know it, your whole family has gone down with chicken pox!

Viral marketing is just the same - only without the itchy rash! Provide something of value, information on a given subject, through driving traffic to your website. Then the people who access your information pass it to their colleagues and friends, who pass it on to their's. And before you know it, your "information virus" starts to spread.

So how do you turn this "information virus" into hard cash?

This can be done in a several of ways:-

Include links to products of your own, or affiliate products;

Encourage people to register their email address with your before giving them the information. Then use the email address to recommend related information products;

or a mixture of both of the above.

So, what are the best forms of "information viruses"?

Quite simply any or all of: ebooks, articles, videos, audios and software.

Let's take a look at each of these and see how we can turn them into viral marketing super-bugs!

Create a valuable ebook, which contains links to your website(s) and give it away. Yes, give it away for nothing. And more over, allow people that you give it to to give it away aswell. If it's good enough, people will jump at the chance to give their subscribers a valuable resource for free. It helps build their trust and credibility.

Better still, give them an incentive to pass your books on. The best incentive? Let them MAKE MONEY by giving your books away! Make SOME of the links top affiliate products in your ebooks brandable.

By writing useful articles, that provide answers to people's questions, you can release a virus. If your article is posted to your blog, and proves popular, you can get an enormous amount of traffic if it is bookmarked on the social bookmarking sites such as Digg.com, StumbleUpon or Del.icio.us. If you have posted your article to article directories, such as ezinearticles.com or goarticles.com, you could find it posted on numerous websites and in ezines. All, of course, containing a link to your website in the "Author's Bio".

Videos and Audios work in the same way. Simply create a useful video or audio and make sure your website is mentioned throughout. Again, list owners will be falling over each other to promote your video or audio and you can soon have the viral marketing effect come in to play.

Software can be created (by yourself or a freelance programmer) or bought with rebranding rights. If the rights allow it, give the software away. It will have links to your website built in and could provide huge amounts of traffic. An allow others to give it away too.

Good luck in your viral marketing endeavours.

About the Author

Dave Offen is the owner of Affiliate Cash Books. Check it out to see the immense viral marketing power of brandable ebooks.

How to Promote Your Business Online For Free by sas_sephi00x

 

Most people these days turn to the internet as their first port of call when searching for a business, product or service. If your business can't be found online you will be missing out on a potential source of customers. Many businesses have their own website, but for small businesses this can be a daunting prospect. If you don't have the skills to design the site yourself you will have to pay a web designer. Even if you are able to design the website yourself there will still be costs - you will need to pay to register the domain name and to have the site hosted. All costs a small business can do without.

If you don't have your own website you can still take advantage of the internet and advertise your business online for free.

Here are some ideas for ways to promote your business online - and they wont cost you a single penny.

1) Search for sites that promote your local town, village, city or region. Many of these allow a free, basic listing.

2) Search for sites that are specific to your kind of business or business sector. Often these will also allow a free basic listing. As an example, suppose you run a bed and breakfast business. Search for sites specific to bed and breakfast accommodation until you find one or more that will allow you to add your business for free. Perhaps you are an (real) estate agent. Search for sites the agents in your area - you will probably be able to add your business name and contact details for free.

In the UK, Yell.com allows you a free listing in one category. Whichever country you live in there is probably a similar online equivalent of yellow pages.

Look at the website for your local newspaper. They might not have a business listings section, but use a little creative thinking. If you hold an event you will probably be able to list it for free in the what's on section. Put on a fund raising event. This will draw attention to your business, bring customers to your door and raise money for a good cause. Fabulous if you are a children's entertainer - your potential customers will flock to your fundraiser.

Do an internet search for business directories. Many will allow you a free listing. How do they make money for themselves? They carry paid for advertising to cover their costs. And they need you. Really. The more free adverts like yours they carry the more visitors will come to their site and the more likely they are to make money from their paid for ads.

See if you can find an online forum relevant to your business. If you do have a website of your own, most will allow you to add your website address to your signature. If you join a forum take care to be a real contributor to the discussion. If you gain the respect of other forum members they may send customers your way.

You may have friends/family/colleagues/fellow traders who have websites. They might be willing to put a small piece about your business on their site. If you have a website of your own you can offer to do the same for them (exchange links). If you don't have a site of your own they might be willing to barter. Offer them a free meal/haircut/night's b&b/whatever_service_your_business_offers.

About the Author

Johan Krost is a Promotional Adviser specializing on Vaga de Empregos
Visit here for more info on Marketing

Reach Millions Using Viral Marketing Part II by Derek Carter

 

Reach Millions Using Viral Marketing Part II

There are some key elements or basic principles of viral marketing. A viral marketing plan does not need all these elements to work but it sure helps to have them all. All of them also help to create a more powerful campaign. Here are four more elements that you will need to create an awesome viral marketing campaign.

1. Has to be Scalable from small to very large. When viral marketing is used as a marketing style, it is best that the business is prepared for rapid growth. In cases of increasing web traffic thru viral advertising, the web owner should make sure that the host server is prepared enough to handle the expected increase in traffic within a short period of time.

This should not be taken for granted you will not believe how many servers have crashed because of lack of planning. People will leave and never come back if your site is slow to load. You just lost potential customers which is not good.

2. Find peoples motivation. A marketing strategy that builds on motivation and behaviors of people for its transmission is a definite plus. People love to be popular. This motivation will drive them to communicate to more and more people to be known.

3. Utilize existing networks. MCI used friends and family plans to climb to the top of telephone service. According to social scientists, an average person has about 8 to 12 members in their close network of family, friends and colleagues. Moreover, internet gives way to creating a bigger network circle. Learning to use customer's influence of friends and family will yield better results.

4. Use other's resources. Viral marketing does not have to consume all your resources. Using other web sites in posting your articles, for example, will get them read by a large number of people without the need of creating your own web page.

It is best to learn these basic elements or principles of viral marketing first before actually doing it. Being to aggressive without doing your homework may just lead to damage instead of success. Try to adopt those that may be applicable to your product. Use all of the principles, if possible, for a more successful output.

I decided to put together some of the best internet money making programs on one website to make it easier for people to look at what is being offered and to compare programs. If you want to take a look and see what may be useful for your business or you have a money making idea go to http://www.topinternetcourses.com

Thanks D Carter

About the Author

I decided to put together some of the best internet money making programs on one website to make it easier for people to look at what is being offered and to compare programs. If you want to take a look and see what may be useful for your business or money making idea go to http://www.topinternetcourses.com

Thanks D Carter

WHAT IS VIRAL MARKETING ? by Diane de Silva

 

Viral marketing is one of the most sought after, inexpensive methods of advertising today. The power of recommendation is more than evident in the researches conducted that prove that viral marketing is a clear winner in terms of serving the very purpose of marketing. Generating a buzz through word of mouth has always shown greater increase in sales than otherwise.

Buzz building campaigns can create excitement amongst people. The key here is to build a wonderful rapport with your customers such that you can tap their social and psychological network effectively. This way, your customer base keeps expanding.

Excellent customer service and touching base on a regular basis are the basic drivers of viral marketing. Write articles and newsletters, share it with your customers. This will encourage them to share this information with their network of people and will in turn talk about your services and website as well. These customers of yours will reach out to their family and friends. Viral marketing is undoubtedly one of the most powerful sources of marketing as it involves recommendation from trusted sources. So the believability factor here, is high.

Provide attractive content to your loyal customers. Create resources through which you can connect to your audience and simultaneously talk about your products and services, add on features and so on.

Work around a marketing theme. Once you have an idea, you can build a campaign around these critical ideas. For example: posting articles on article directories on sending direct emails to your customers with a resource box containing a link to your website and a request to send it to their known contacts. Your article if delivered properly will pass many hands and bring you good returns, positively.

Ezines and newsletters are also very effective ways to capitalize on your viral marketing campaigns. Never go out of sight. Touch base with your customers periodically to keep them in the loop and tell them, that you are there to address their needs and they mean a lot to you. You have to figure out innovating means of communicating to ensure that your email does not find a place in your customers “junk” mail. If you are able to hit it off with your customers, you are well on your way to enjoy fruits of some powerful word of mouth advertising.

Include tips, tutorials and relevant news clips that are quick and easy to comprehend. This will want your customers to talk about you and the products/services you offer to their network. It’s not just quality articles that matters. Your articles should moot your customers to forward it around.

There are various viral marketing programs online. You could take some of them as a benchmark to your efforts. BMW for instance has generated tremendous online presence by the launch of short film clips online at BMW Films.

Viral marketing is hence a very enticing concept which if utilized well can drive more word of mouth traffic than you can expect. Viral marketing cannot be purchased unlike television ads. Even though viral marketing is difficult initially, it generates unbiased attention and makes your business stronger.

About the Author

This article has been written by Diane de Silva. To learn more great direct response marketing tips, tools and tactics for free, please visit http://www.the-million-dollar-desire.com.com

8 Ideas for Viral Marketing by Allen Jesson

 

This article will give you eight hot ideas for your new viral marketing campaign. Viral marketing, or word of mouth marketing, is the most inexpensive form yet potentially the most powerful form of marketing you can use.

Rebrand a Viral eBook You can buy ebooks which include rebrand rights that allow you to pass on the book for free with your name as the author. This is a great way to get autoresponder sign ups and a nice way for people to spread your book around the internet.

Set up a Forum A popular forum will get great search engine rankings and will attract many people in your niche to ask questions, comment and review products. Forums are a powerful viral marketing medium.

Use Facebook Facebook has grown into a mega social network with over 70 million users. If you can tap into just a tiny percentage of these users then you have hit a goldmine. Methods of marketing on Facebook include creating free applications, games and creating Groups with information about your website.

Create Templates Creating free website and blog templates with your website link in the footer is an easy way to virally market your site. Most people will leave the footer intact, instantly giving you backlinks and recognition.

Create a Video Posting a video to YouTube can bring in millions of viewers and visitors. You can post some subtle marketing messages, some tutorials or any other content you believe your readers would be interested in. Make sure you include a link to your site in the video.

Write an eBook Writing your own ebook (or paying someone to write it) is an instant way to gain credibility. You can give it away for free, thus creating a completely viral stream as more and more people pass the book on to friends. You can include some one time offers of upsells in the free ebook.

Write some Articles You can write articles and give them to webmasters within your niche to publish on their sites. As long as you have a link back to your site, you'll always receive credit for the articles.

Use Social Bookmarking Sites Sites like Stumbleupon, Digg, Technorati, Twitter, Myspace and others give you the chance to create a brand, give away free ebooks and generally provide people with a way to talk about your site. This is powerful word of mouth marketing.

These eight viral marketing ideas can help your website take off in no time.

About the Author

If you would like to harness the power of word of mouth marketing for your web-site, sign up for Allen's viral marketing newsletter and 366 free internet marketing tips and secrets for free bonuses

The Many Methods of Viral Marketing by Allen Jesson

 

Viral marketing used to rely heavily on email but it has grown substantially in recent years to take in many other forms and strategies. A successful viral marketing campaign can be created in many different ways including:

Email The most traditional and simple method of viral marketing was email and it is still a viable method today. There can be restrictions on email and spam filters can sometimes get the better of you, but the results can still be outstanding often resulting in viral emails being sent all over the world with little being done by you.

Newsletters Newsletters build upon email viral marketing but they allow you to provide even more information to prospective customers. Newsletter are generally sent to an audience interested in a particular topic, the information you send will be based on that topic therefore capturing their attention A fantastic newsletter can also assist with website traffic.

Blogging Possibly the most powerful of all methods in recent years, blogging allows website visitors to interact with your site and you can also interact with other bloggers so cross promoting is easy and effective. Blogging also allows easy customer feedback through comments, leading to increased word of mouth sales.

Chat Rooms Having a chat room on your site means customers can chat to each other and hopefully recommend your products. You can also conduct tele-seminars which can attract prospective buyers. Cat rooms are a great way to build up a relationship with our customers and something they can tell their friends about and spred the word about your site.

Tell-a-friend Scripts As long as you include a privacy policy, tell-a-friend scripts are a powerful way for people to quickly and easily pass on information to their friends as a recommendation for your products or services.

Video clips Posting videos on sites like YouTube or even on your own site can get the viral machine pumping. People love video as they can digest information easier. If you create a good video, it is likely that people will pass this on to others interested in the same topic.

Flash games Flash games get passed around through email and if you can include a small unobtrusive message in the game about your site, you can literally get thousands of visitors. You can also submit flash games to big game sites or social sites like Facebook where they can be accessed by millions of people.

Viral marketing has so many possible methods and implementations that it is impossible to ever run out of ideas. By combining several methods together, your word of mouth marketing campaign is sure to bring results.

About the Author

If you would like to harness the power of word of mouth marketing for your web-site, sign up for Allen's viral marketing newsletter and 366 free internet marketing tips and secrets for superb bonuses

Finally A Simple Viral Marketing Strategy With A Viral Article That Will Make You $1,000 A Month!! by Bruce Seah

 

Can you imagine yourself leveraging on a viral article that can help you make money online over and over again? Yes you can! You have been given the rights to circulate this article provided you participate in the program that is promoted here because here's how it works, you read this article and love this idea of sharing an article with your website link and you can circulate this article freely and anyone who join you in the program has the right to do exactly what you're doing! If it is not too clear to you, read the next paragraph.

Imagine you have just received this article and you are curious to know what it is all about and you will continue reading it. As you read you realized that this viral article marketing is a brilliant idea! That brilliant idea is this: You read this article, love this idea and participate in the program recommended, change the website link to your website link and post this article to article directories or email it to friends. Once you participate in the program recommended here, you will have the right to change the website link to your website link and start circulating this article to friends. You will also have the right to change the title, be creative, think of another title or give it a twist, for example: "Read This Article, Think and Grow Rich!" or "Make Money Sharing This Article" or "Read This Article, Do It, Share It and Get Rich!"

Can you see yourself doing this: you finished reading this article, you joined the program which gives you the right to change the website link in this article to your website link and also it's title if you want to and start circulating this viral article! Why this article will be viral? Many people will love the idea shared in this article and will join the program promoted here and start circulating this article which will reach millions of people!

Victor Hugo said: "Nothing, not all the armies of the world can stop an idea whose time has come." That idea is the marriage of network marketing with internet marketing. You now can reach the world at a click of a mouse through the power of the Internet!

Do you know there is gold rush on right now? The gold rush is for the domain name of your choice, most of the domain names are already taken up at .com and now you have a great opportunity to get the domain name you want at .ws but more importantly a great opportunity for you to make $1,000 a month by sharing this viral article! Here's the million-dollar question, can you see this happening? This is not a chain letter scheme or get-rick-quick scheme. This is a get-rich-sure system by offering people great value which they will appreciate and will want to offer it to others too!

What is the great value? You now have the opportunity to own a domain name, website, ten email accounts plus hosting, which you can use to promote your own business! Or you can choose to leverage on the money-making turnkey website available for you to build your global online business by promoting the business opportunity of helping people get a domain name, website, ten email accounts plus hosting, all for only $10 a month! Isn't this an irresistible offer? That's 33 cents a day to build a global online business which can give you $1,000 a month. This is the power of internet network marketing!

Can you see how much money you can make based on this simple multiplication factor of 5 at 5 levels starting with you? Imagine you introduced this simple business opportunity to 5 people and you get paid $1 for each person who joins you, that will give you $5 in your first level. When the 5 people duplicate your effort, you will have 25 in your second level and when they duplicate the effort again, you will have 125 in your third level, 625 in your fourth level and 3,125 in your fifth level, giving you a total of $3,905 a month! What if you introduced 10 and they all did the same? You will earn $111,110 a month! You can hear yourself thinking "now that is stretching it too far!" I've said it many times at my training seminars, you have to work with your mind. If you think you can't, you can't but if you think you can, you can! Can you see it happening for you at $1,000 a month? If you think you can make $1,000 a month, you can!

Do not underestimate the power of multiplication, I repeat, do not underestimate the power of multiplication! Of course, we can agree that it will not happen exactly as shown above but if we are conservative and work towards just achieving just over 1% of the possible result, you can be earning over $1,000 a month and this can happen in a year or two!

Here's a common question, "How much will it cost me?" The answer is $10 a month and if it takes you two years, your total cost will be $240 ($10 x 24 months) can you take some time to calculate the returns for your investment, it can be mind boggling, isn't it?

Now why this program will be profitable and sustainable? The cost of operation is very low at only $10 a month, most people can afford it and keep working on the business for 12 months or more. The chances of succeeding a business is increased when a person can continue working at it and not give up in the first six months! You can leverage on this viral article and literally you are applying viral marketing which means that you multiply your effort by sharing an exciting article which people can duplicate easily and multiply your efforts which will make it easy for you to multiply at 5 to give you 25, 125, 625 and 3,125, if these figures don't excite you, I don't know what will? This program is simple, profitable and duplicatable! These are the keywords you want to promote: simple, profitable and duplicatable! As you have heard it many times before, word-of-mouth advertising is most effective, can you ask your friends this simple question: Do you want to own a simple, profitable and duplicatable online business? Simply direct them to this article or your website!

Now take a look at this exciting global online opportunity, go to: http://www.BruceSeah.ws

About the Author

Bruce Seah is Asia No.1 Home-Based Business Coach. Bruce loves to help people to make money to live their dreams! Get Bruce's free ebooks on how to make money at http://www.BruceSeah.com For more information on how to build a global online business, go to: http://www.BruceSeah.ws

Using Humor For Viral Marketing Get Results by John V

 

Did you know that a leading study done by the worlds most successful marketing gurus found that 89% of people in america have sent or shared content using email.

With that being found, alot of marketing companies are not grabbing hold of this and formulating plans to send viral advertisements all around the globe.

Upon investigations, the quickest way or form or spread amongst users is via humorous or entertaining material. News also did well, along with gossip and interesting facts.

It was quickly noted that if someone is set something entertaining and it can be passed on to someone else. Chances are this will pass on to hundreds possibly even thousands of users with in a couple of days.

Someone is more inclined to hit the forward button even if they think it is and advertisement, because of the entertainment quality. That is the key to viral marketing.

Remember that there are lots more people who love getting funny stuff to pass on. Just think how many times you have done it and at the same time people just like yourself have done this. The results can be tremendous.

Some of the clever marketers who think up silly true to life situations and tie it in with their business have made small fortunes. It is normally the most simplest, conspicuous advertising that gets the best results.

On one occasion I saw a pdf ebook passed around about 1 million times for free, just because it had a partly clothed model on the front with a provocative headline. The owner made a lot of money with this idea as he had many links inside the ebook that generated alot of sales.

All it takes is a small idea like this that can make you tons of money.

About the Author

Claim Your Free Video And Find Out The Fastest And Easiest Way To Earn $100 Online Each And Every Day Visit : http://www.moneytreeprofits.com

File Sharing Is One Of The Best Viral Techniques by Karl Sultana

 

There are probably ten million people online, looking for downloads at any given time. Of course, a lot of them could be looking for pornography or free software but still, reaching a minimum on a million people on any given day does offer some rather intriguing possibilities.

People like using file services to download music for two simple reasons, they’re free, and there is an incredible selection. The fact is Pandora’s Box has been opened. In Napster’s wake, other quasi-legal services quickly emerged… a lot of them. Even if they are closed, others will succeed them.

Major record companies would like to thing otherwise but they are never going to stop file sharing. Net users are file sharers…plain and simple. Long before the Internet came into being, people made cassette tapes of their favorite music for their friends…cd burners are so much easier and faster.

So how can you use this to help your viral marketing campaign along? Think about this. Once someone downloads your MP3 files and those files are available on that listener’s hard drive, viral marketing begins. After two users start sharing your files, suddenly, your music is on the hard drive of a second computer…then a third… and on and on. When users are searching and they find your music on a lot of different computers, they are more likely to download the files. It’s just a matter of time before you’ll find your files showing up in more and more places.

No matter what genre music you play…Rock and Roll, Country, Tejano, Mozart sonatas, Heavy Metal, of Brazilian Jazz, there is an audience for it somewhere.

In this new paradigm, you aren’t hawking a product, you are offering free music via a medium that lets you be directly connected with your audience.

About the Author

Here's an OutRankSmart software review you can use to promote Karl Sultana's SEO Software. He gives generous commissions.

7 Free Viral Marketing Strategies by Karl Sultana

 

In the beginning, e-mail was the one way that viral marketing was started. Since that long ago day, viral marketing has gone from a marketing strategy to an art form and there are many ways to accomplish the objective of creating a successful viral marketing campaign. Seven of those ways are:

1. E-mail: It was first but it is still around and still used. It is, however, getting a little harder to use as more and more government restrictions are placed on it. Still... it does work.

2. Newsletters: This is an extension of e-mail but it a very effective tool. If you include enough timely and valuable information, a good newsletter can drive up the number of visits to your website.

3. Blogging: Providing the tools on your website to enable bloggers to interact with one another is a terrific way to get the message about your product of service out there and being talked about. Bloggers have their ears to the ground for new products and services.

4. Chat Rooms: A chat room on your website can and does encourage interaction among your customers and that can't be a bad thing. Also, you can use the chat room to schedule special events like having an expert available to answer questions on a given day at a given time.

5. Tell-a-friend Script: If you add this with a statement saying that e-mail addresses supplied will never be shared with third parties, you can increase your potential customer list greatly.

6. Video Clips: Including cool video clips on your website will keep the interest up and increase traffic.

7. Flash Games: Although they are a little costly to start, they are an extremely effective tool to get your viral marketing campaign going. Once they are launched, they require nothing more from you.

About the Author

Discover why content is king on the Internet, plus some of the guest authors of Karl Sultana's site. Check him out at OutRankSmart.

Viral Marketing Using Forums Exposed by Karl Sultana

 

In order to be successful using forums to do viral marketing there are some things that are required.

Do Your Homework: Prior to joining any forum, you must do some research.

1. Join relevant forums that are in some way related to the promotion's primary sales market. For example, someone involved with a health related product, many types of forums could apply everything from holistic medicine to stay-at-home moms.

2. Choose popular forums. There is no point in wasting your time and energy on forums that few members and few posts. Page raking and the amount of active members are two good ways to check for this.

3. Choose forums that allow sig tags. If it's possible read the rules before joining and pay attention to them. Your time is important, too. It is better to find out that a forum doesn't allow posts with sig tags before you go to the time and trouble of joining.

After You Have Joined: OK you have chosen two or three forums that meet your requirements now what?

1. Keep your sig tag short and update it regularly. The ideal thing is to limit yourself to one link, preferably to your main website.

2. Never create posts that are nothing more than an advertisement. This all but a universal rule and only displays the marketers lack of experience if he does so. At best this kind of post will be deleted by the monitors at worst, it is grounds for being banned.

3. Work the room. Be an active member on the forum. Plan to spend at least an hour each day there and take the time to get to know the users. Take the time to introduce yourself with intelligent questions depending upon the forum's topic.

As a marketer becomes a regular member, they will hopefully develop a good reputation and without saying a word about their promotion, those who are interested in their product will approach them.

About the Author

Karl Sultana shows you step by step how to get massive traffic from the search engines. Subscribe FREE to his SEO Gossip.

Viral Marketing Using Email Addresses Exposed by Karl Sultana

 

Viral marketing has an array of possibilities and ways to achieve your overall goals. However, just like everything else, preplanning and the right setup to create success are the things you will need to make it work for you and your e-business.

The first thing you want to be sure you don't do is get over-zealous. The one thing you need to avoid at all costs is spamming. Spamming is still used widely, but with the government establishing more restrictions and fines you don't want this to be a problem for you. The professional image of your site will also suffer if you send mail blatantly.

Spamming requires a database that contains a huge list of e-mail addresses set up so that the message can be delivered with one click. The problem with it (aside from the governmental restrictions and associated fines) is that it irritates the recipients and kills the validity of your campaign, which in turn kills the factors that would motivate someone to refer your site.

You need to personalize by creating your website with personal appeal. You must see to it that your website makes your customers feel safe, secure and cared for. E-mail is important, because it is going to be one of the most affordable ways to keep in touch with your customers.

The proper way to handle email permission is to first let your customer know that you will not transmit their e-mail addresses to third party companies. The next thing to do is to attach the need for their e-mail addresses to benefits they can receive.

For example: Coupons or discounts that are only available to members who receive e-mail notifications. With each e-mail you send the viral marketing effect takes place.

About the Author

Discover how to get even more traffic from search engines. Subscribe FREE to Karl Sultana's SEO Gossip